Licensing
Licensing Experience
Our technology and intellectual property practice is well-positioned to assist businesses identify appropriate licensing regimes and methods for a wide variety of rights, including business and trading names, trade marks, technology transfer from academia to commerce, business ideas and software. Our clients have benefited from adopting structured and commercially sensible licensing programmes, with before and after analyses to identify the valuable and not so valuable intellectual property rights which are available to prevent competitors from copying new products and inventions.
We have advised emerging companies and encumbant players engaged in a wide range of industries, from automotive, energy, online financial trading software, producers of retail goods and services, along with companies providing IT services and inventors of disruptive technologies which turn industries on their head.
Technology Lawyers
We are able to assist by advising, devising and creating methods suited to the particular technologies to bring them to market, with short-term and long-term strategies in mind.
Our IT lawyers provide prompt and astute legal advice on proposed technology licensing agreements, including management of intellectual property rights in contracts. Our solicitors have advised on matters such as:
- bundling software applications in joint ventures to produce technology services to penetrate gaps in the market and establish bridgehead market shares;
- university spin-outs for healthcare;
- licensing of mobile applications designed to aggregate data from handsets and licence models suited to the market for reuse;
- new market offerings, combining technologies to enhance services to established markets to maintain leads in the market;
- preparing structured licensing and reseller regimes;
- rolling out technologies to suit clients' business models across the globe;
- cloud-based transactions such as platform-as-a-service and software-as-a-service;
- managing the secrecy and protection of know-how in commercial contracts;
- preparation of contractual documentation for distribution of technology products;
- software applications for use in real-time applications, such as those designed for use in the theatres of war;
- complex and multi-jurisdictional software licence agreements;
- securing the rights required to expand into emerging markets and countries.
Problem Prevention
In addition to this we provide preventive legal advice to our clients by comparing new products and services and how those proposed new market offerings might be challenged by incumbent market players in attempts to fairly or unfairly preserve market share against emerging offerings. We do so by analysing the various intellectual property rights protecting established products and services and whether infringement of those intellectual property rights is a realistic or fanciful outcome.
London Business Solicitors & Lawyers
Our Solicitors in London assist businesses in the UK and internationally to create options, achieve realistic and attainable goals, and providing guidance to assist decision-making in a commercial context.
For more information, legal advice or to find out more about the legal services we provide, call 020 7353 1770 or contact us online.